Implications:
- Communicate with diverse learners: disabilities, age, gender, culture, learning styles.
- Language appropriate for instructional level
- Interactive lesson with appropriate feedback
- Allow for learner control
Implications of communication theory for learning:
- Words are more flexible than pictures
- Print/pictures are more durable than speech
- Pictures are more memorable than words
- Color directs attention, differentiates ideas; does not affect learning directly
- Mental processing uses limited information
- Learning is facilitated by meaning (constructivist)
Implications of communication theory for delivery selection:
- Selection of senses to be affected
- Opportunities for feedback
- Amount of receiver control
- Message coding
- Multiplicative power
- Message preservation
How does communication theory relate to instructional design?
- Learner and context analysis – understanding background and knowledge of the receiver.
- There is a reason they are not “getting it.”
- Evaluation – checking to see if message was decoded properly.
- IDD is communication.
Distance Learning, WWW, and Communication Theory: level of responsiveness is communication rate. Distance is no longer focal, responsiveness is.
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